Background
This SME was developing energy saving lighting control products. The client was interested in knowing more about the competition and similar technologies that currently exist.

Solution
Competitive Intelligence Research was focused on identifying direct competitors, emerging technologies, and market trends to help our client understand the competitive landscape in order to improve R&D efforts.

Result
The Market Intelligence research report provided the client information on the market structure, which guided the client on directing their R&D activities and influenced decisions on product design and development.